The Hype Machine

By Sinan Aral


A landmark insider’s tour of how social media affects our decision-making and shapes our world in ways both useful and dangerous, with critical insights into the social media trends of the 2020 election and beyond”The most important book of the year . . . a lively, engaging masterpiece.”–Erik Brynjolfsson, bestselling co-author of The Second Machi…


Published date: September 15, 2020
Type: Books
Genre: Nonfiction, Science, Technology

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@sinanaral is the world leader in research on social media and social contagion. His book is important, relevant and interesting. The more people read it, the better off we’ll all be. #SpreadTheWord.