The User’s Journey

By Donna Lichaw


Like a good story, successful design is a series of engaging moments structured over time. The Users Journey will show you how, when, and why to use narrative structure, technique, and principles to ideate, craft, and test a cohesive vision for an engaging outcome. See how a story first approach can transform your product, feature, landing page, fl…


Published date: March 22, 2016
Type: Books
Genre: Nonfiction

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Agreed! Such a great book.